After all these years, it's still remarkable how many people still remember the Towers advertising slogan "At Towers, everything connects. The last day of one sale is the first day of the next."
It doesn't resonate as well as, say, "Breakfast of champions" or "Where's the beef?", but for a smallish retail chain, it still lives on and on -- and in the strangest places.
Just came across a blog that used the Towers slogan as inspiration for a life lesson on temptation -- that it is "good and profitable" to develop the inner strength to walk past the "a candy dish without taking a candy."
Can't say I quite get it, but read on from the blog...
"My view is that there is far more value in dropping by so as to practice declining the urge to pop a tasty little blob of sugar in your mouth. On principle. The value of the experience is derived from the fact that when it comes to living a disciplined life, and "not being conformed to the former passions which were yours in your ignorance,"
Towers was right. Everything connects --- and sometimes the last moment of one of life's little battles is the first moment of the next."
The website, and this blog, will attempt, slowly and over time, to put a face to a company that, on balance, treated me well and that I fondly remember -- especially the people I worked with. Stretching from Ontario to the east coast, Towers (Bonimart in Quebec) affected the working lives of many.
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